We just launched a new website today, http://www.kor-nyc.com . The offer fantastic, fashionable riding gear in New York City and the to the rest of the world. I thought I would use them as a case study to explain how URL’s work in Shopify. This is a question I get asked quite often.

“Why does it have to have /collections /pages in the title.”

Here is a quick video that explains why shopify does URL’s the way it does.

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